Client Cases
How Raw Arctic Got Their First Google Ads Sale in Just 2 Weeks
Raw Arctic, a Greenland-based travel company, made their first Google Ads sale within just two weeks of launching their campaigns. With a bold strategy targeting Greenland as a location, Google's algorithm surprised us by finding high-intent travelers all over the world—resulting in a ROAS of 11.25. This case study shows how testing unconventional ideas in Google Ads for travel agencies can lead to unexpected wins, especially with Google travel ads working behind the scenes.
Case study: How I helped a CBD client hit €500K in revenue with Google Ads—without getting banned
Running Google Ads in the CBD space is a challenge—but with the right strategy, it’s possible to scale without getting banned. In this case study, I share how I helped a CBD brand generate €500K in Google Ads revenue by building a compliant funnel, re-engaging past buyers, and promoting high-margin products, all while keeping Google’s algorithm happy.